SATURDAY, AUGUST 15, 2026
MMF 2026 marquee brand KIMERA Automobili
The Evolution of Kimera
- Monterey Fairgrounds 5pm-11pm
Choose your way into Monterey Motorsports Festival.
General Admission
$175
2026 General Admission
Your ticket into Monterey Motorsports Festival 2026.
- Access to curated vehicle displays
- Live entertainment
- Signature experiences celebrating One Culture. All Cars.
- Food and beverage vendors throughout the evening
- Junior General Admission available for ages 13–17
- GA 6-Pack Bundle available for groups
Limited Spots
$329
The VIP experience at MMF
21 & Older
- Exclusive lounge access with premium amenities
- Elevated hospitality & curated food and beverage
- Prime viewing areas with the best atmosphere
- An unforgettable, exclusive MMF experience
Car Registration
$300
Vehicle Registration – MMF 2026
Aug 15, 2026 | 4:00 PM
Register your vehicle for Monterey Motorsports Festival 2026 and be part of a curated mix of cars during Monterey Car Week.
- Includes one registered vehicle entry and two general admission tickets
- Curated vehicle display experience
- Submissions reviewed for overall balance and flow
- Event details, placement, and load-in instructions shared ahead of the show
MUSIC LINEUP
Live Sets. Big Energy. Closing Night.
The Sound Of Car Week
- Eden Lounge VIP
The VIP experience.
An evening layered with energy and artistry — fire dancers, Cirque-style performers, a live paella demonstration and premium hospitality, with our Modern Luxury media partners.
Vino and Vibes
Savor the finest wines and soak in the vibrant atmosphere at Vino and Vibes, our exclusive wine garden experience at the Monterey Motorsports Festival. Proudly supported by The Law Office of Kevin Golshani
Saturday, August 15th, 2026
5 pm - 11 pm
Disclaimer: Event schedule and times are subject to change due to weather conditions and ongoing activations.
Join us for the largest open-to-public event during Saturday evening of Monterey Car Week!
Experience an unforgettable night of automotive excitement, live entertainment, and vibrant nightlife in the heart of Monterey.
Main Attractions
- Two live Stages Featuring Headline DJ Dillon Francis and four additional live music performances
- Over 12 Food Options:** Delicious cuisine available for purchase from a variety of vendors
- Outdoor Bars:** Located at the main stage and arena for drinks and socializing
- Large Arena hosting DJ Dillion Frances revving shows, and dynamic entertainment
- Vibrant Nightlife Lighting:** Highly curated lighting design creating an immersive nightlife atmosphere
- Comfortable Villages:** Lounge areas with plenty of seating for relaxation and socializing
- In Motion Car Entry Parades:** Showcasing stunning hypercars and supercars in exciting parades
- Revving Shows:** Live demonstrations and car revving displays to thrill enthusiasts
- Merchandise Vendors:** Unique automotive and lifestyle products to browse and purchase
- Arts and Crafts:** Creative displays celebrating automotive art and craftsmanship
- Automotive & Lifestyle Pop-Ups:** Exciting interactive booths and exhibits
- Kid & Car Guy Friendly:
- Upgrade to Vino & Vibes:** Premium experience with catered food, wine tasting, and relaxed ambient environment
A must-attend show for car lovers, families, and lifestyle enthusiasts alike — don’t miss this spectacular celebration of automotive culture, music, and community!
The MMF VIP Experience
We are proud to welcome back our exclusive media partners, Modern Luxury, Silicon Valley and San Francisco magazines, whose continued partnership helps elevate the Monterey Motorsports Festival experience year after year.
Together, we are shaping an unforgettable VIP experience designed to go beyond expectations. Guests can look forward to an evening layered with energy and artistry—from fire dancers and Cirque-style performers to a live paella demonstration and immersive culinary moments throughout the space.
Sponsorship Opportunities
Interested in sponsoring MMF 2026? Get in touch with our team.
Vendor Opportunities
Monterey Motorsports Festival is back! Vendor space is limited.
Monterey Motorsports Festival takes place during Monterey Car Week, bringing together enthusiasts, collectors, and a new generation of car culture. We offer a limited number of vendor spaces for small businesses, local makers, and lifestyle brands looking to connect with an engaged and diverse audience.
MMF blends cars, music, food, and culture into one high-energy experience putting your brand directly in front of an engaged, in-person audience.
Spots are limited. Once they’re gone, they’re gone.
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